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HUGE Sign Showroom by American Sign Association

Visit Our Unique Sign Showroom

American Sign Association™ operates an indoor lighting laboratory-about 85'×50' (4,000+ sq ft)-to evaluate longevity, visibility, and performance of the illuminated signs we build.

It's free and open to the public. We also added an LED video display showroom so you can make an informed decision.

Considering an LED video display or digital message center? Side-by-side viewing helps you choose the right pixel pitch, size, and configuration for your goals.

On display:

Compare these alongside many other sign types-up close and from a distance-under varying light conditions without worrying about the weather.

"Don't buy your sign from a drawing, a slick website, or touched-up photos when you can see and compare real signs side-by-side in person."

What You Will Discover

Channel Letter Sign Showroom Are you a "visual" person?  Is seeing believing?

Unique in the entire sign industry, American Sign Association™ built an 85’ by 50’ (over 4,000 sq ft) indoor sign lighting laboratory for testing the longevity, visibility, and effectiveness of all the lighted signs we manufacture.  The Laboratory is open to the public, for FREE.

Don't buy your sign from a drawing, a slick website, or photo-shopped pictures, when you can actually see and side-by-side compare Real signs and designs.

Thousands of visitors have learned about sign design, materials, construction, lighting; and their effect on a business.

We invite you to also observe all other types of signage, viewing them up close as well as from a distance, under varying light conditions (and stay out of the weather while doing so!)

How can lighting make your signs more attractive during the day, and how much additional electricity will they use?  Will your Sodium Vapor or Metal Halide parking lot lights affect the colors of your sign at night?  Should you consider PinLights™, LetterLites™, SpectraLites™, or Trembler™ signs? Brighter Signs™ neon or SolarBrite™ LED lighting for channel letter signs? How will shadows affect my sign's readability during the day? Should the wall behind my sign be light or dark colored? Would a different type of sign look better on my brick wall? Should I consider a routed sign face with push-through letters?

Don't buy your sign from a drawing, a slick website, or photo-shopped pictures, when you can actually see and side-by-side compare Real signs and designs.

Showroom Specials

Channel Letter Signs For Sale

Sometimes it really pays to shop.

As an additional enticement to coax you into our showroom, and also smooth our manufacturing flow, we periodically have limited Specials only available "in-store;" even unannounced to our team of Sign Experts.

They are based on opportunities in our production scheduling.  If we tell our Sign Experts in advance they collectively sell too many, causing other problems!

Specials are always for a specific type of custom-built sign with a large variety of available options, but a very limited quantity, and first-come-first-served.