HUGE Sign Showroom by American Sign Association
Visit Our Unique Sign Showroom
American Sign Association™ operates an indoor lighting laboratory-about 85'×50' (4,000+ sq ft)-to evaluate longevity, visibility, and performance of the illuminated signs we build.
It's free and open to the public. We also added an LED video display showroom so you can make an informed decision.
Considering an LED video display or digital message center? Side-by-side viewing helps you choose the right pixel pitch, size, and configuration for your goals.
On display:
- Nine full-color LED displays across all three design types, each in different resolutions and sizes.
- Monochrome LED message center.
- Single-color (multi-shade) LED message center.
- Economical fixed-message full-color board.
- See-through LED curtain wall display.
- SMD LED signs, including a curved LED display.
- Self-contained portable LED sign trailer.
Compare these alongside many other sign types-up close and from a distance-under varying light conditions without worrying about the weather.
- Channel letters (neon and LED), LetterLites™, Twinkling LetterLites™, SpectraLites™ color-changing sets
- Reverse channel letters, cloud signs, backplates, raceways, and wireways
- Cabinet signs (fluorescent, HID, or LED), accent lighting (neon & LED)
- Neon color selection, Brighter Signs™ neon; Solarbrite™ LED lighting and LED color selection
- PinLights™ signs, pylon and pole signs, WindowVision™
- Masonry monument signs, wall-wash back-lighting
- Routed faces, push-thru letters, digital & cut-vinyl graphics
- Acrylic-faced, Lexan™-faced, and flex-faced cabinets; acrylic/Lexan color boards; vinyl/PMS/paint color selections
- Grand Opening Package and much more
"Don't buy your sign from a drawing, a slick website, or touched-up photos when you can see and compare real signs side-by-side in person."
What You Will Discover
Are you a "visual" person? Is seeing believing?
Unique in the entire sign industry, American Sign Association™ built an 85’ by 50’ (over 4,000 sq ft) indoor sign lighting laboratory for testing the longevity, visibility, and effectiveness of all the lighted signs we manufacture. The Laboratory is open to the public, for FREE.
Don't buy your sign from a drawing, a slick website, or photo-shopped pictures, when you can actually see and side-by-side compare Real signs and designs.
Thousands of visitors have learned about sign design, materials, construction, lighting; and their effect on a business.
We invite you to also observe all other types of signage, viewing them up close as well as from a distance, under varying light conditions (and stay out of the weather while doing so!)
- Channel letter signs, both neon and LED lighted; 3-D, and now 4-D holographic.
- SolarBrite™ LED channel letter lighting 5 times brighter than the LEDs used by everyone else (Sloan, JT, or JS LEDs.)
- LetterLites™ channel letter signs.
- Twinkling LetterLites™ channel letter signs.
- SpectraLites™ Color-changing channel letter signs.
- Reverse channel letter signs.

- Cloud signs.
- Channel letter signs with backplates.
- 3-D Dimensional Lighting™.
- Triple-Tier Multi-Colored Lighting™ for Channel Letters.
- Infinity Edge™ channel letter signs.
- Raceways and wireways.
- Cabinet signs, fluorescent, HID, or LED lighted.
- Computer-controlled full-color, programmable, building lighting.
- SpectraLites™ Color-changing lighting.
- Neon and LED building accent lighting.
- Neon color selection.
- Brighter Signs™ neon.
- LED color selection.
- Pinlights™ signs.
- Pylon signs.
- Pole signs.
- Masonry Monument signs.
- Storefront Lighting.
- Facade Lighting.
- Wall-wash back-lighting for all types of signs.
- Routed sign faces for all types of signs.
- Digitally printed and cut vinyl decorated sign faces for all types of signs.
- Acrylic-faced signs.
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Lexan®-faced signs.
- Flex-faced cabinet signs.
- Push-thru lettering.
- Pin-mounted letters.
- Acrylic and Lexan color selection.
- Vinyl color selection
- PMS color selection.
- Paint color selection (32,807 colors.)
- Nine (9) different Full-color LED Display signs, each with a varied resolution.
- 4-thousand-shade single-color LED Message Center sign.
- Fully self-contained, self-powered portable LED Sign trailer.
- Economical fixed-message Full-color LED Message Center sign.
- WindowVision™ - the latest concept in storefront marketing.
- Grand Opening Package.
- ...and more.
How can lighting make your signs more attractive during the day, and how much additional electricity will they use? Will your Sodium Vapor or Metal Halide parking lot lights affect the colors of your sign at night? Should you consider PinLights™, LetterLites™, SpectraLites™, or Trembler™ signs? Brighter Signs™ neon or SolarBrite™ LED lighting for channel letter signs? How will shadows affect my sign's readability during the day? Should the wall behind my sign be light or dark colored? Would a different type of sign look better on my brick wall? Should I consider a routed sign face with push-through letters?
Don't buy your sign from a drawing, a slick website, or photo-shopped pictures, when you can actually see and side-by-side compare Real signs and designs.
Showroom Specials

Sometimes it really pays to shop.
As an additional enticement to coax you into our showroom, and also smooth our manufacturing flow, we periodically have limited Specials only available "in-store;" even unannounced to our team of Sign Experts.
They are based on opportunities in our production scheduling. If we tell our Sign Experts in advance they collectively sell too many, causing other problems!
Specials are always for a specific type of custom-built sign with a large variety of available options, but a very limited quantity, and first-come-first-served.
